![]() ![]() To view your Instagram Insights, you first need to convert your personal Instagram account to an Instagram Professional account. How to set up your Instagram Professional Account Now that we understand the importance of Instagram Insights let’s look at how to access them. Think of Instagram Insights as your guide through the jungle, helping you create more of the content your audience wants to see so you can grow your following faster. Instagram metrics enable you to scope out how your content is performing and how your audience is engaging with it so you can make adjustments.
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